Reseach

Tip Top

In 1936 Len and Albert, opened an ice cream parlour in Manners St, Wellington. Unknowing to them this was to become a national icon loved by generations of New Zealanders. They started created their own ice creams launching their first novelty ice cream bar in 1950's with Eskimo Pie. Then Topsy their first ice cream on a stick.

In 1962, these Kiwi upstarts built the Southern Hemisphere’s largest and most advanced centre for ice cream excellence – the ice cream factory most commonly known to Aucklanders as Tip Top corner. Tip Top’s innovation has been the key to its success, Tip Top has produced iconic products that stand the test of time like Jelly Tip, Choc Bar, Trumpet and Memphis Meltdown – the first triple dipped ice cream on the planet!

Tip Top today… "In a country with the world’s best milk and cream, the purest water, the sweetest fruit and richest flavours, it’s no surprise Tip Top is the world’s best ice cream – and it’s made right here in NZ. At Tip Top we mix our passion for ice cream with Kiwi ingenuity and real ingredients to create the most loved ice cream for every Kiwi, for every generation.  We’re proud to be the home of ‘Kiwi as’ names like Trumpet, Fruju, Jelly Tip, Choc Bar, Memphis Meltdown and Popsicle – not to mention that quintessential ice cream flavour, Hokey Pokey."

Tip top now creates 50 million litres of ice cream a year and is now a subsidiary of Fonterra since 2001. Jelly Tip, Hokey Pokey and Vanilla are the most flavours of bowl ice cream. By sale the five most popular novelties are Choc Bar, Lemonade Popsicle, Memphis Meltdown Big Nuts, Jelly Tip and Pineapple FruJu.